Enhance Your User Experience with a Responsive Website Design Company in London
Today when you want to check a website, how many times do you check it from your laptop or desktop computer? In the era of convenient handheld devices, people are more likely to check any website from their phones or tabs. Therefore, you must create a responsive website for your brand that can be accessed from any device.
So, what is a responsive website?
A website that adjusts itself according to the screen size and screen resolution is known as a responsive website. Elements like text, images, and banners in such websites adapt to the screen size to give users the best user experience.
Why do you need a responsive website designed by a website design company in London?
While there are several advantages of a responsive website, here are 5 key reasons that benefit you as well as your customers.
- Greater traffic: According to Traffic Statistics, 79% of global traffic is generated from mobile phones. The truth is consumers today like to have and access everything at their fingertips. Therefore, a responsive website is no longer an option but a necessity for brands. A responsive website also enables quicker decision-making as the website visitor can access it on the go with the touch of a few buttons.
- Lesser loading time: Your customers are impatient, and if your website takes forever to load, then be ready to bid adieu to your customers. A responsive website does not make the customer wait and loads quickly and readily fit the screen size. Such websites have a positive impact on customers.
- Improved SEO: Google does not take customer experience lightly, and nor should you. Responsive websites have better search engine rankings and therefore appear on the top of SERPs. Experts at SEO companies in Manchester can vouch for it! Google considers the overall responsiveness of a website when ranking it, and those with low responsiveness are ranked lower.
- Smoother user experience: When a website visitor sees that the website can adjust itself to scale and they do not have to zoom or pinch to read or watch something, they feel comfortable navigating through the website. A responsive website also makes it easier for the visitor to access menus and click on buttons.
- Decreased bounce rates: Bounce rates means the percentage of users who leave the website just after looking at one page. A responsive website reduces bounce rates by enriching the user experience and making it easy for the visitor to navigate through all the pages. Therefore, the more time someone spends on your website, they become more likely to engage with your content and purchase your product or service.
Bottom line:
The age of inaccessible and unresponsive websites is over, and if your brand has one of those, then so are you. Your customers have very little patience, and you are pressed against time to impress them. A web design company in the UK & SEO company in Manchester can help you create a responsive website that you and your customer cannot help but love.
