Job Summary

• Developing and implementing effective PPC & Search Engine Optimization (SEO) strategies.
• Manage keyword research and on-site content optimization.
• Candidate must have minimum 3 years of experience & should have deep knowledge about PPC & On Page SEO.
• Manage and improve organic search engine performance, PPC and goal-setting based on click through rates, traffic, and conversions.
• Stay up-to-date with the latest tools, trends and changes in PPC, SEO and major search engines.

Responsibilities and Duties

• Should be responsible for the performance of his clients
• Regularly reviewing and analyzing client sites for areas that can be improved and optimized.
• Preparing detailed analysis report of the site using the latest tools and technologies.
• Identifying powerful keywords to drive the most valuable traffic.
• Optimizing website content as per Google’s guidelines.
• Should be able to manage as well as get desired results from the PPC campaigns as required by the clients
• Promoting client’s website on different social media platforms.
• Writing powerful calls-to-action to convert visitors.
• Developing link building strategies, Analyzing keywords and SEO techniques used by competitors.
• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines.

Required Experience, Skills and Qualifications

• Knowledge of standard as well as latest PPC & SEO practices.
• Excellent verbal and written communication skills.
• Familiarization with Google analytics & Google Search Console.
• Experience with website optimization tools.
• Strong organizational, time management and analytical skills.
• Experience in PPC & SEO reporting.

Job Type: Full-time

Salary: ₹30,000.00 – ₹60,000.00 per month